1️⃣Entry – (ads)
2️⃣Attraction offer – (product, book, trial, discounts)
3️⃣Contact retention through value – (email, newsletter, free trail)
4️⃣Sell initial offer – (sell main product)
5️⃣Resell – (upsell, cross-sell, continuity)
1️⃣Entry – (ads)
2️⃣Attraction offer – (product, book, trial, discounts)
3️⃣Contact retention through value – (email, newsletter, free trail)
4️⃣Sell initial offer – (sell main product)
5️⃣Resell – (upsell, cross-sell, continuity)